When a Business Plays Games: It Can Be a Good Thing, Too, Webinar

by Bart Perkins

When you hear that a business is "playing games," you probably think something shady is going on. But not necessarily! A new class of games - video games - is emerging that is extremely useful to virtually every organization. Businesses, not-for-profits, and governments are starting to use video games to address a wide range of business challenges.

In this webinar, Cutter Senior Consultant Bart Perkins will reveal:

    The ways that games engage us. Discover how today's game designers adapt the principles of ancient games like dice, backgammon, and mancala to make video games even more engaging. The types of special purpose business games designed to help address a wide range of business challenges including engaging customers, improving employee health, training staff, and generating solutions to difficult problems. How to get started with games in your organization. Introducing video games into an organization is more than changing the policy prohibiting them. You'll need a well-designed campaign.

Many organizations believe games are a waste of time, have no value in a business setting, and consequently, disable them on company-issued PCs, tablets, and phones. If your organization is one of these, it may be missing a huge opportunity. Join this webinar and explore how you can start using video games as, well, a game-changer!

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When a Business Plays Games: It Can Be a Good Thing, Too, Webinar1 February 2012

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