Economics 101 and Social Media Strategies, Part I: Diminishing Marginal Utility

by Phil Simon

Perhaps because it is so new, social media could be one of the least understood emerging technologies around. In this three-part series of Advisors, I will apply three tried-and-true economic principles to this rapidly evolving medium:

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Economics 101 and Social Media Strategies, Part I: Diminishing Marginal Utility3 March 2010